On Monday, Google improved their users’ privacy controls and rolled a webpage that caters frequently asked question to address the growing concern over how the search giant gathers and utilizes its huge amount of data.
Users have the capacity to manage particular privacy settings for several months or even years, for instance whether to save location history and web browser, which is used as well in targeted advertising. However, running the controls is confusing and takes so much time since the settings are in different places all over the webs that are not always easily located.
Now users will be able to access My Account, which gives a security and privacy checkup, or lists where individuals can check of what kind of data they like to be private and public. The new website of Google answers frequently asked questions, similar as whether the firm sells personal information and what data is provided to the advertisers.
“We are aware that users find security and privacy really mysterious so we liked to create it to be very approachable,” according to Guemmy Kim, the product manager for account settings and controls.
Data control has turn to be increasingly significant to users in the recent years as more and more daily activities have shifted to the Internet.
If for instance you are researching for the best nightlife experience within your locality or overseas or perhaps you want to search on the web the finest kind of whisky drink, you can now have the choice to make your search be private or leave it public. The data that you want to keep on yourself or be publicized is now within your control with this new feature of Google.
In 2014, the leaked classified documents of Edward Snowden that shows the National Security Agency of U.S was holding in mass collection of phone records, putting companies that great amounts of data, such as Facebook, Google and Apple, under growing scrutiny.
Google’s New Privacy Setting in Summary:
- Enables user to control settings for Maps, Search, Gmail, Youtube and other products in one setting
- Offers step-by-step guides to control the most significant Google security and privacy settings
- Users can access sites and apps they’ve logged in with their credentials in Google
- My Account central dashboard can be utilized to turn on and off location tracking, targeted advertising and also app and web activity history
In the recent Pew survey, there are only 9% of people who felt they have a “great” control with their data.Leave a Comment